PUREFLOW Texture Powder – Weightless Lift + Matte Volume

Gives structure and volume without weighing hair down. Best results on dry hair and small amounts.

Gives structure and volume without weighing hair down. Best results on dry hair and small amounts.

Lightweight powder that adds quick lift and a clean matte look. Easy to control and doesn’t feel gritty.

Impressive control for something this light. I tap a bit at the roots, work it in with my fingertips, and it keeps shape all day without that helmet effect. Washes out easily. I sometimes use this as a light dry shampoo between washes—it freshens roots and adds lift.

Reliable hold with a true matte finish. A little dusted at the roots makes a big difference.